About the South African Wine Industry
SAWINE INDUSTRY INFORMATION AND STATISTICS (Source: SA Wine Industry Information & Systems)
South African Wine Industry Introduction
Over the past decade official figures have indicated a significant decline in the establishment of new vineyards. From 5,958 ha to just 1,987 in 2013 with the rate of uprooting remaining relatively steady at an average of +/- 4000 ha year on year.
In 2013 more white wine grapes were planted – 1,032 ha – compared to red – 955. Chenin, the white wine grape remained at the forefront as the most planted variety with 388 ha added, Colombard came in 2nd with 237 ha planted, followed by Sauvignon 96 ha and Chardonnay covering 69 ha. Pinotage with 310ha was ahead of Shiraz 154ha as the most planted red variety, followed by Ruby Cab 125ha and cab at 119.
Much more Chenin was uprooted than planted, however the variety still led the overall hectareage table, with 18% of the total 99, 680 ha under vine. Cab, with +/- 12% remains the leading red. The perentage of very young vines (under 4 years) decreased fractionally in 2013 to 7.7% while 19.2% are older than 20 years – slightly more than previously.
Exports continued to rebound in 2013 to reach a new 10 year high of 525,6 million litres or approximately 57% of South Africa’s total wine production. Chenin and Sauvignon (overtaking Chardonnay) Topped the list of most-exported varietal wines (bottled and bulk), with in vogue pinks, cab, shiraz, pinotage and merlot also in demand. France edged the US out of the top 5 markets for SA wine (packaged and bulk) in 2013, with stalwarts UK and Germany, and fast growing Russia in the top 3 slots. When it comes to packaged wine only, UK, Sweden, Germany, the Netherlands and US top the list.
Local Wine Consumption
South Africa’s domestic per capita wine consumption in 2013 decreased fractionally for the first time in four years, to 6.97L. While wine’s combined market share (natural, fortified and sparkling) increased slightly to 16.5% in 2013, it remained substantially lower than beer (56.5%). Brandy’s 5.3% share continued to decline, while whisky’s 6.6% represented steady incremental growth.
Of natural wine sold in South Africa during 2013 (including locally bottled imports) 50.3% was in glass, of which about half was in the standard 750ml bottle. Wine in bag-in-box accounted for a steady 27% of total sales, plastic containers +/- 21% and Tetra packs +/- 2%. Foil bags – the notorious papsak, now carefully regulated represented only 0.7%.
In 2013 roughly 525 million litres of wine was exported. % Market share (based on alcohol content) in 2013 / Beer: 60% Wine: 19% Brandy: 9% Whisky:12%
South African Wine Industry – 5 Year Overview
|Number of wineries||585||604||573||582||582||564|
|Total vine area (excl Sultana) (hectares)||101325||101259||101016||100568||100093||99680|
|Producing Area 4yrs & Older (excl Sultana) (Hectares)||92503||93285||93198||92621||91867||91972|
|Avg. Yield (Ton per Hectare)||15.41||14.45||13.53||14.06||15.40||16.30|
|Avg. Grape Price – R/Ton (inc producer cellars/co-ops)||1522||1918||1814||1933||1981||Not avail|
|Avg. Grape Price – R/Ton (excl producer cellars/co-ops)||3173||3917||3949||3801||3930||Not avail|
|Grapes Crushed (millions of tons)||1.43||1.35||1.26||1.30||1.41||1.50|
|Total production (millions of litres)||1089.0||1033.4||984.8||1012.8||1097.0||1156.9|
|Domestic sales (millions of litres)||355.8||338.3||346.4||353.3||363.0||369.4|
|Consumption per capita (Litres SA wine)||7.31||6.86||6.93||6.98||7.01||6.97|
|Export Volume (Millions of litres)||411.7||395.6||378.5||357.4||417.2||525.6|
|Stock (Millions of litres)||357.2||361.7||351.0||417.5||433.0||401
|Stock : Sales Ratio||0.47:1||0.49:1||0.48:1||0.59:1||0.55:1||0.45:1|